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Description: On October 2, 1999, Deniliquin wrote itself into history claiming the Guinness Book of Records title for the largest parade of legally registered utes (pickups in USA language) in the world.

The Deni Play on the Plains Festival was conceived, a festival to be held on the flattest, natural, open plains on earth, ute culture an intrinsic part of Deniliquin, would play a major part of the festival and hence the Deni World Record Ute Muster burst into the national psyche.

The Festival is a not for profit community event, run by 4 staff, a committee of volunteers and huge support from our local businesses, organisations, sponsors and volunteers.

This community project has a multiplier effect of over $10 million into the community and surrounding areas.
Case Study: The site includes two Joomla installs one for the regular content the other for the secure online shop selling tickets and merchandise (running VirtueMart)

This dual install was decided upon to enable for better management and maintenance, due to the variation of access required by the paid and volunteer personnel.

Each year the event has a different colour and the site template is rebuilt annually to reflect this.

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